LEPAS invites 300 test-drive ambassadors to global event in Wuhu

LEPAS will bring more than 300 test-drive ambassadors from global markets to Wuhu, China, from Oct. 18 to 24 for its first Global Elegant Lifestyle Week. The event is designed to show how the Chery Auto brand’s EV and PHEV lineup handles real-world driving, parking and user feedback as LEPAS expands abroad.

Why it matters: - LEPAS is using real-world test drives to prove its “Elegant Technology” pitch in everyday traffic, parking and road conditions. - The event is part of the brand’s broader push to expand in global markets with vehicles aimed at different mobility needs. - Feedback from international ambassadors is meant to help shape future vehicle technology and the user ecosystem.

What happened: - LEPAS will host more than 300 test-drive ambassadors from global markets in Wuhu, China, from Oct. 18-24. - The program is part of the brand’s first Global Elegant Lifestyle Week. - Participants will come from countries including the United Kingdom, Thailand, Brazil, Indonesia and South Africa. - Ambassadors will test LEPAS NEV models in everyday scenarios, from city streets to smart parking.

The details: - LEPAS plans to showcase its L4, L6 and L8 models during the event. - The test drives are designed to show how the lineup handles smooth city driving, tougher road conditions and routine parking. - Participants will assess powertrain response, steering and driving stability on the road. - The event will also spotlight Automated Parking Assist, Remote Parking Assist and Super Intelligent Valet Parking on the LEPAS L8 PHEV. - LEPAS says the parking systems will be tested across different parking situations. - The brand says the event will let ambassadors experience how intelligent parking assistance can simplify daily driving. - LEPAS will also present the latest smart innovations from Chery Auto, including AiMOGA robots.

Between the lines: - The format suggests LEPAS wants outside validation, not just product marketing. - Putting ambassadors from multiple countries into the same program helps the brand gather feedback from different markets at once. - The emphasis on parking and low-stress control shows LEPAS is positioning its technology around convenience as much as performance. - The slogan “TOGETHER IN ELEGANCE” frames the event as a co-creation exercise with users rather than a one-way showcase.

What's next: - LEPAS will use feedback from the week to refine vehicle technology and its broader mobility experience. - The company says more details are coming soon. - The brand will continue expanding its international reach through localized operations and its network of more than 500 sales and service locations.

The bottom line: - LEPAS is trying to turn its tech story into a lived experience, betting that real driving and parking tests will matter more than brand claims alone.