Signature Media, TPH Academy launch facility services partnership

Signature Media and TPH Academy have formed a partnership that gives TPH’s facility network access to the Back2Sports Partner Program, starting with HR and payroll services from G&A Partners. The deal aims to cut operating costs for youth sports facilities while adding sponsorship funding that can support athlete scholarships and lower participation fees.

Why it matters: - Youth sports facilities often scale faster than their back-office support. - The partnership is designed to give operators enterprise-level HR, payroll, benefits and compliance support at lower cost. - The model also adds sponsorship funding that facilities can redirect to athlete scholarships, coaching or reduced program fees.

What happened: - Signature Media, the content and sponsorship arm of Signature Athletics, announced a partnership with TPH Academy on Sept. 2, 2026. - TPH Academy’s facilities will join Signature Media’s Back2Sports Partner Program. - The program is built to give youth sports operators access to business services at discounted rates, with a sponsorship give-back attached. - The first live service inside the program is G&A Partners, a professional employer organization.

The details: - Participating TPH Academy-affiliated facilities can access co-employment services through G&A Partners. - G&A Partners will handle workers’ compensation, benefits administration, payroll tax filing and multi-state compliance. - Eligible facilities gain HR and benefits support at a reduced cost versus handling those services in-house. - Each participating facility receives an annual sponsorship based on headcount. - Facilities can apply that sponsorship to athlete scholarships, lower registration costs, lower program costs, or reinvestment in coaching and staff. - Eligible facilities include TPH Academy campuses and affiliated operators with three or more W-2 employees. - Facilities can check eligibility and estimate savings at the TPH PEO solutions page. - Signature Media and TPH Academy plan to add more partners to the program in the coming months. - Signature Media said the broader program is tied to its mission of getting 10 million kids access to youth sports by 2030.

Between the lines: - The partnership is as much an operating model as a sponsorship deal. - By bundling labor services with sponsorship support, Signature Media is trying to turn business infrastructure into a direct youth-sports access lever. - TPH Academy is using the program to reduce administrative burden across its facility network while supporting its athlete-development mission.

What's next: - Signature Media said additional Back2Sports partners will be announced in the months ahead. - The program is expected to expand beyond HR and payroll into other business services youth sports facilities rely on. - TPH Academy and Signature Media will use the partnership to extend savings and give-back benefits across more facilities.

The bottom line: - The deal links facility operations, sponsorship dollars and youth sports access in one package.